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13 Modern Business Classes Colleges Should Teach

Social Media Influencing Exploration for College Students

“The average influencer can take home anywhere from $30,000 to $100,000 per year by promoting products like clothing, food, hotels[,] and even vitamin supplements on their pages.”

Source: “How much money do social media influencers make?
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This course would allow people who want to be movers and shakers via Social Media to learn the ropes when it comes to things like content scheduling, creating a brand, generating an audience, viral marketing, partnerships and sponsorships, the accompanying tax implications, etc. Students could advance from a state of creating their brand’s concept and refining the messaging, and then have a capstone of creating and maintaining a brand with certain metric goals and milestones as agreed upon by the instructor and the student or student teams.

 

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