Social Media Influencer Management
For those that don’t want to be the identity of a brand, or anywhere near the front-facing end of a camera – this coursework would teach you how to work with those people either as a direct employee, or a company.
This would focus on finding affinity groups, connecting brands with proper representation, dealing with elements of scheduling and project/product shipments, travel and location management, talent scouting, etc. It isn’t as shiny as the work in the other course’s goal previously mentioned – but there will likely be more work in this arena for companies all over the world.